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AI Robots Take Over Texas Motor Speedway to Promote Sci-Fi Film ‘The Creator’


Four AI robots dressed up as pit crew members emerged during the FMS at Texas Motor Speedway to promote ‘The Creator’. It seems the promotional stint worked as fans couldn’t help but stop, stare, and take videos of the lifelike AI robots present as an in-race trailer for ‘The Creator’ played.

The use of AI robots to promote the film is genius as the sci-fi film directed by Gareth Edwards is set against the background of a war between humans and AI robots. By having AI robots “take over” the Texas Motor Speedway, onlookers couldn’t help but feel amazed yet disturbed — emotions that perhaps the film and marketing team would want to evoke. There have also been other reports of these AI robots watching football games and crashing practices just to further emphasize how they can soon take over (and blend in) our daily lives.

Although of course, these are done for promotional purposes to get people to talk about the film. It did generate some buzz among netizens about the potential concerns AI robots present and how fiction can be turned into reality before we know it.

Linda Takahashi

American-born New Yorker Linda Johnson has been fascinated with robotic machines since she was a teenager, when her father, a surgeon, would introduce to her the machines that he used to perform keyhole surgeries. This interest led her to pursue a tech degree at the University of Washington, where she met Sota Takahashi. They married and now have two children. Linda’s father developed dementia later on and was given a robot pet as a companion. She saw how much having a robot pet friend helped her father, which is what led her to create this website and advocate to spread word about robot pets and how they can help both children and the elderly.

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